Now Hiring: Technical Marketing Assistant
29 December 2009
Position Overview:
We are looking for an innovative, creative and motivated person to fill a key role on our Marketing Team to manage the technical components of in-bound marketing strategies including content creation, SEO, SMO, PPC advertising and strategic partnerships.
The ideal candidate will be extremely web savvy and posses skills in web and print design, basic HTML, and have experience creating, analyzing and managing SEO, SMO and PPC campaigns. Good communication and organization skills will be required to manage numerous projects including those with strategic partners. We are looking for someone who is self-motivated to stay ahead of internet trends, full of initiative to push the boundaries of traditional marketing and sees themselves as a major part of exponentially growing an online business.
Additionally, if you are passionate about health, fitness, and/or athletics and looking for a great atmosphere, fun people, interesting projects, and the ability to make a difference in the health and fitness of people everywhere, we want to talk with you.
About Peaksware:
Peaksware develops software that helps motivated individuals and professionals achieve health, fitness and peak performance. The main product TrainingPeaks.com is used to monitor, analyze and plan training and nutrition by coaches, personal trainers, athletes and general fitness enthusiasts around the world. In addition to direct to consumer software, Peaksware powers training and nutrition sites for Runner’s World, Timex, New York Road Runners and others.
Requirements:
* Two (2) years in a professional Marketing, Communications, Web, or Public Relations environment with Internet marketing experience in a coordination role.
* Position requires experience with social media optimization (SMO) and search engine optimization (SEO), a proven track record in improving site traffic and building communities online, and experience with creating social media marketing and search engine marketing campaigns.
* Must have experience setting up and optimizing long-term Google Adwords (or other PPC advertising) campaigns including: copy writing, split-testing, reporting, landing page creation, etc.
* A strong knowledge of Google Analytics is required with experience setting up, tracking and reporting key performance indicators such as goal conversions, campaign success and changes in traffic.
* Experience with the following is required:
* Google Analytics
* Google Adwords and other PPC programs
* Adobe CS (Dreamweaver, Photoshop, etc)
* eNewsletter Pro or other email marketing software
* OpenX or other ad serving software
* Google Apps or other application suite similar to MS Office
* Mac and PC platforms
* Experience with the following would be a bonus:
* Umbraco or other CMS software
* 5pm or other project management software
* Salesforce or other CRM
* Video editing software
Position includes:
$28,000/year plus full benefits including medical, dental and vision, 401k, gym membership & short term disability.
Please send your resume and a brief cover letter to: hr-(at sign)-peaksware-dot-com. Please note: those who receive an interview invitation must bring a portfolio of their work to the interview. The portfolio should include examples of website, email, online ad and printed marketing materials design.
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